AI Personalization
Show every shopper the products they're most likely to love — from their very first click.
Real-time recommendations, search ranking and personalised merchandising that adapt to every shopper.
The challenge
Most stores show every visitor the same best-sellers. Rule-based merchandising doesn't scale across thousands of products, and anonymous visitors — usually the majority — never benefit from CRM-based segments.
Our approach
We bring the same engine that powers the Huki app: a style-aware model that learns from behaviour in real time and ranks your catalogue for each visitor, while your team keeps full control over pinned products and business rules.
What we deliver
- Personalised product recommendations (home, product, cart pages)
- Search and collection re-ranking by shopper intent
- Style / taste profiling across product categories
- Merchandiser controls: pin, boost, bury, exclude
- A/B testing set-up and results reporting
Outcomes we aim for
Engagement
How we can work together
Discovery Sprint
2 weeks
A fixed-scope sprint to define the opportunity, validate feasibility and produce a costed roadmap.
Project Delivery
6–16 weeks
A cross-functional team designs, builds and launches a defined product or platform.
Dedicated Team
Monthly
An embedded Huki squad that works as an extension of your team on an ongoing roadmap.
More services
Explore other practices
Commerce Engineering
Fast, scalable storefronts and commerce platforms — headless, Shopify, or fully custom.
Learn moreData & Analytics
Clean data pipelines, customer analytics and dashboards your team will actually use.
Learn moreAI Product Development
From idea to production: AI assistants, agents and automation built into your products and operations.
Learn moreReady to talk about ai personalization?
Tell us about your product, your customers and your goals. We'll come back within one business day with next steps.